Digital Marketing Manager

Job Description

We are seeking a results-driven Digital Marketing Manager to lead and execute our digital marketing strategy. The successful candidate will be responsible for increasing brand awareness, driving customer acquisition, and improving online engagement across all digital channels.

The Digital Marketing Manager will develop, implement, and manage comprehensive digital marketing strategies to support business growth and strengthen the company’s online presence.

Duties and Responsibilities

• Oversee campaigns across SEO, SEM, social media, email marketing, and paid advertising.

• Analyse performance metrics and optimise campaigns to maximise return on investment.

• Manage and grow the company’s online presence and brand visibility.

• Lead content strategy in collaboration with internal teams and external partners.

• Manage digital marketing budgets and ensure cost-effective spending.

• Stay up to date with industry trends, tools, and best practices.

Qualifications and Requirements

• Bachelor’s degree in Marketing, Business, or a related field.

• Proven experience as a Digital Marketing Manager or in a similar role.

• Strong knowledge of SEO, PPC, Google Analytics, and social media platforms.

• Experience with marketing automation and CRM tools.

• Excellent analytical, communication, and project management skills.

• Ability to manage multiple campaigns and meet deadlines.